Unfair competitive advantage

Published on Author Suchen

An unfair competitive advantage , sometimes Referred to as an exclusive competitive advantage , Provides a degree of certainty for Eliminating competition .

This opportunity may exist as:

Physical
eg infrastructure, rental, equipment; ie You only have access to the port.
Intellectual / technological
egpatents, trademarks, brands, lists, software, trade secrets
Human
eg skills, expertise, knowledge , attitude, advisers, ie only one person in the word has the formula
Reputation
of the product, person, or organization, ie a brand is already recognized as the standard industry

The main point to consider a competitive advantage is that the same opportunities are not available to everyone; unless the possessor of the unfair competitive advantage decides to grant permission for people to share the opportunity.

While the origins of the term are unclear, the term is often used by marketing professionals.