Destination Marketing Association International

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Destination Marketing Association International (DMAI) is a professional organization representing destination marketing organizations and convention and visitor bureausworldwide.

As the world’s largest resource for official destination marketing organizations (DMOs), Destination Marketing International Association represents over 1,500 professionals from 658+ destination marketing organizations in more than 25 countries.

They provide members – professionals, industry partners, students and educators – with educational resources, networking opportunities, and marketing benefits available worldwide.

They maintain an online bookstore and resource center, an e-mail discussion lists for members, professional certificates and designations (PDM, CDME), an accreditation program and official travel portal: OfficialTravelGuide.com . DMAI also owns the Meeting Information Network (MINT), the meetings and convention database.

Profile

Destination Marketing Association International (DMAI) is a professional organization representing destination marketing organizations and convention and visitor bureaus worldwide.

As the world’s largest resource for official destination marketing organizations (DMOs), Destination Marketing International Association represents over 2,500 professionals from 650+ destination marketing organizations in more than 30 countries.

They provide members – professionals, industry partners, students and educators – with educational resources, networking opportunities, and marketing benefits available worldwide.

They maintain an online bookstore and resource center, an e-mail discussion lists for members, professional certificates and designations (PDM, CDME), an accreditation program and official travel portal: OfficialTravelGuide.com. DMAI also owns the empowerMINT.com, the formerly called Meeting Information Network (MINT), the meetings and convention database.

Mission

DMAI’s mission statement is to enhance the professionalism, effectiveness, and image of destination marketing organizations worldwide.

History

The present DMAI was founded in 1915 in St. Louis by sales representatives of 28 different US destinations as the Association of Convention Secretaries develop “scientific” principles of convention management. After adding an international member to the group in 1919, the decision was made to change the following year (1920) to the International Association of Convention Bureaus (IACB). [2]In 1974, the association changed its name to the International Association of Convention and Visitors Bureau (IACVB) in order to reflect the growing importance of consumer travel. In August 2005, the association changed its name to become International Destination Marketing Association. [3]

It was announced in March 2017 that the organization would change its name to another destination. The new name, International Destinations, will be officially rolled out at the annual meeting in Montreal in July. [4] [ unreliable source? ]

References

  1. Jump up^ “DMAI Annual report 2007-08” (PDF) . DestinationMarketing.org. 2008-07-29 . Retrieved 2009-03-01 .
  2. Jump up^ Ford, RC; Peeper, WC (2008). Managing Destination Marketing Organizations: The Tasks, Roles and Responsibilities of the Convention & Visitors Bureau Executive . Orlando, Fl: ForPer.
  3. Jump up^ “About DMAI – History” . DestinationMarketing.org. 2009 . Retrieved 2009-03-01 .
  4. Jump up^ http://billgeist.typepad.com/blog/2017/03/its-a-brand-new-name.html