Marketing

Visual marketing

Visual marketing is the discipline studying the relationship between an object and the context . Representing a disciplinary link entre economy , visual perception laws and cognitive psychology , [1] the subject Mainly Applies to businesses Such As fashion and design .… Read More

Marketing

SCUM Project

Project SCUM was a plan proposed in 1995 by RJ Reynolds Tobacco Company (RJR) to sell cigarettes to members of the ” alternative lifestyle ” areas of San Francisco, in particular the large number of gay people… Read More

Marketing

Pitch book

A pitch book is a marketing presentation (information layout) used by investment banks around the world. It consists of a careful arrangement and analysis of the investment considerations of a potential or current client, and a reference… Read More

Marketing

In-product communication

In-product communications (IPC) are messages , content, and related media delivered directly to a user’s internet-connected device or software application , with the purpose of informing, gathering feedback from, engaging with, or marketing to that specific user… Read More